Saturn
O Toole, Jack Forming the Future / Lessons from the Saturn Corporation.
Cambridge / Oxford. Blackwell Publishers. 1996
1. Auflage. Erstausgabe.
ISBN 1557868360
in englischer Sprache. 208 Seiten. gebunden mit Schutzumschlag, geringe Gebrauchsspuren, schön erhalten. 24 x 16 cm.
Klappentext: Revolutionary events require revolutionary ideas. This is the first complete account of the dramatic creation of the Saturn Corporation, General Motors highly publicized attempt to design a product that could compete in an automobile market dominated by the Japanese. In GM s quest, the union played a tremendously important role in the design, development, and implementation of the Saturn Corporation. A leading representative of the United Auto Workers union and one of the company s 99 founders, Jack O Toole explains the unique Memorandum of Agreement between the union and Saturn - a model for labor-management relations and codetermination in the 21st century.
Sprache: Englisch
Bestellnummer: 17985